Better and New Generation Leader

College Athletics is in the midst of colossal changes: From NIL to the Transfer Portal and Conference Realignment, athletic programs are facing mounting pressure.

How are these pressure points affecting your leadership?

The waves of change require a different approach to building programs, leading teams and departments, developing players, directing coaches, and in how you think about athletics. It is becoming too easy to leave and too hard to create trust. This requires you to:

Think better.

Communicate better.

Lead better.

Perform better.

Be better.

Every single day.

Better can help.

Better has built the very best of 21st-century leadership thinking and tied world-class content to simple technology to help ADs, administrators, coaches and athletes thrive in the midst of the chaos the athletic world is facing.

Better is offering listeners of the show a unique opportunity.

Better starts with you.

As a person, as a coach, as an AD, and as a leader. Better is devoted to helping you adapt to the future of leadership in athletics.

We help you create systems that will radically improve:

Communication from coaches to players and coaches to each other.

Trust within programs and locker rooms.

The mental and emotional intelligence of every person in an athletic department.

Elite levels of athletic and organizational performance.

Individual influence between staffs and departments.

Personal resolve and peace of mind.

While others fall back, we get Better!

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